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Home / Tools / ActiveCampaign
automation · Last free-plan check 2026-10-28

ActiveCampaign pricing

Deep marketing automation + CRM; no free plan

Visit ActiveCampaign Official pricing Alternatives Pricing history
Free plan notes. No free plan. 14-day trial (no card). Starter max 25,000 contacts. · Source: vendor page · checked 2026-10-28
Cost by list size

Starter plan ladder

Monthly vs annual-equivalent. Intentional blanks use honest labels linked to the vendor pricing page (e.g. “No annual price listed”, “See vendor”). Other cells with notes are unverified or volume-based — confirm live before buying.

Subscribers Monthly Annual /mo Bucket / plan Notes
500 See vendor $15 Starter · billed ≤1k Monthly toggle on live pricing page did not switch away from Billed yearly — monthly left blank
1k See vendor $15 Starter · billed ≤1k Monthly toggle on live pricing page did not switch away from Billed yearly — monthly left blank
2.5k See vendor $39 Starter · billed ≤2.5k Monthly toggle on live pricing page did not switch away from Billed yearly — monthly left blank
5k See vendor $79 Starter · billed ≤5k Monthly toggle on live pricing page did not switch away from Billed yearly — monthly left blank
10k See vendor $149 Starter · billed ≤10k Monthly toggle on live pricing page did not switch away from Billed yearly — monthly left blank
25k See vendor $391 Starter · billed ≤25k Monthly toggle on live pricing page did not switch away from Billed yearly — monthly left blank
50k Custom Custom Custom · billed ≤50k Contact sales — Starter not listed at 50k on public slider (Plus/Pro/Enterprise only).
100k Custom Custom Custom Contact sales — public slider shows Contact Sales above ~50k.

Starter annual (Billed yearly) from activecampaign.com/pricing slider 2026-10-28. Monthly billing toggle could not be verified in headless session — monthly left blank. Evidence: data/evidence/_verify-activecampaign-monthly.json

Overage / billing: Send limit 10× (Starter/Plus). Overage $0.005/email; sending shut off at 3× overage value.

Gotchas

  • No free plan
  • New accounts (on/after 2025-11-03) count ALL contacts including unsubscribed
  • Starter automations capped at 5 actions
  • Above 50k contacts: Talk to Sales on pricing page

Features (high level)

automationsYes
landing pagesplus+
formsYes
ab testingYes
segmentationYes
ecommerceYes
deliverability toolsYes
newsletter monetizationNo
apiYes

Compare

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Appears in

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Sources

Prices change. Always confirm on the vendor page before purchasing. Outbound Visit links may earn a commission; See disclosure.

Nearby alternatives

KitMailerLiteBrevoEmailOctopusFlodeskSender Full alternatives →

Recent pricing notes

2025-11-03: New accounts count all contacts including unsubscribed toward plan limits (per AC pricing FAQ). Grandfathered accounts may differ.

Full ActiveCampaign pricing history →

FAQ

Does ActiveCampaign have a free plan?

ActiveCampaign does not publish a free forever plan we can cite. No free plan. 14-day trial (no card). Starter max 25,000 contacts.

How much does ActiveCampaign cost at 10,000 subscribers?

We have not verified a public ActiveCampaign price at 10,000 contacts for the Starter plan — the cell stays unknown.

What ActiveCampaign plan does ListCost use for comparisons?

Paid columns use Starter. At 1,000 contacts that ladder is —/mo when verified. See the tool page sources for last-checked dates.