We may earn a commission if you subscribe through our links — at no extra cost to you. How that works →
Home / Tools / HubSpot
crm · Last free-plan check 2026-10-28

HubSpot pricing

CRM suite; Marketing Hub email is seat + contact pack priced

Visit HubSpot Official pricing Alternatives Pricing history
Free plan notes. Free CRM/Marketing tools with limits; Marketing Hub Starter from ~$20/seat/mo + marketing contacts. Exact email send limits vary — confirm HubSpot calculator. · Source: vendor page · checked 2026-10-28
Cost by list size

Marketing Hub Starter plan ladder

Monthly vs annual-equivalent. Intentional blanks use honest labels linked to the vendor pricing page (e.g. “No annual price listed”, “See vendor”). Other cells with notes are unverified or volume-based — confirm live before buying.

Subscribers Monthly Annual /mo Bucket / plan Notes
500 Custom Custom Custom Custom — Marketing Hub seats + marketing contact packs; not a simple ESP ladder. Contact sales.
1k Custom Custom Custom Custom — Marketing Hub seats + marketing contact packs; not a simple ESP ladder. Contact sales.
2.5k Custom Custom Custom Custom — Marketing Hub seats + marketing contact packs; not a simple ESP ladder. Contact sales.
5k Custom Custom Custom Custom — Marketing Hub seats + marketing contact packs; not a simple ESP ladder. Contact sales.
10k Custom Custom Custom Custom — Marketing Hub seats + marketing contact packs; not a simple ESP ladder. Contact sales.
25k Custom Custom Custom Custom — Marketing Hub seats + marketing contact packs; not a simple ESP ladder. Contact sales.
50k Custom Custom Custom Custom — Marketing Hub seats + marketing contact packs; not a simple ESP ladder. Contact sales.
100k Custom Custom Custom Custom — Marketing Hub seats + marketing contact packs; not a simple ESP ladder. Contact sales.

Marketing Hub priced by seats + marketing contact packs — quote-only for list-size comparison. Label: Contact sales / Custom. Source: hubspot.com/pricing/marketing 2026-10-28. Evidence: data/evidence/_verify-hubspot.json.

Overage / billing: Buy additional marketing contacts; Professional/Enterprise scale steeply.

Gotchas

  • Not comparable 1:1 to ESPs
  • True cost often seats + contacts + add-ons

Features (high level)

automationsYes
landing pagesYes
formsYes
ab testingpaid
segmentationYes
ecommerceYes
deliverability toolsYes
newsletter monetizationNo
apiYes
Sources

Prices change. Always confirm on the vendor page before purchasing. Outbound Visit links may earn a commission; See disclosure.

Nearby alternatives

KitMailerLiteActiveCampaignBrevoEmailOctopusFlodesk Full alternatives →

FAQ

Does HubSpot have a free plan?

Yes — publicly listed free headroom is 2k contacts. Free CRM/Marketing tools with limits; Marketing Hub Starter from ~$20/seat/mo + marketing contacts. Exact email send limits vary — confirm HubSpot calculator.

How much does HubSpot cost at 10,000 subscribers?

HubSpot does not publish a simple contact-ladder price at 10,000 for the plan we track — treat it as contact sales / custom.

What HubSpot plan does ListCost use for comparisons?

Paid columns use Marketing Hub Starter. At 1,000 contacts that ladder is $0/mo when verified. See the tool page sources for last-checked dates.