Gumroad vs Hotmart
Entry paid: Gumroad $0 · Hotmart $0. Free forever: Gumroad yes · Hotmart yes.
At a glance
| Feature | Gumroad | Hotmart |
|---|---|---|
| Entry monthly | $0 | $0 |
| Entry annual /mo | $0 | $0 |
| Entry plan | Direct sales | Pay per sale |
| Seats model | n/a | n/a |
| Forever free | Yes | Yes |
| Trial | Not listed | Not listed |
| Platform fees | 10% + $0.50 direct; 30% via Discover. Merchant of Record / tax handling cited since 2025-01-01. | USD general transactions (> $15): 9.9% + $1.00 USD. Microtransactions (≤ $15 USD): 9.9% + $0.10 USD. BRL and other currencies differ (see help article). |
| Processor | Gumroad (MoR) | Hotmart Payment System |
| Category | course-platform | course-platform |
All plans
Gumroad
| Plan | Mo | Yr/mo |
|---|---|---|
| Direct sales | $0 | $0 |
| Discover marketplace | $0 | $0 |
Hotmart
| Plan | Mo | Yr/mo |
|---|---|---|
| Pay per sale | $0 | $0 |
Gotchas
Gumroad
- Discover’s 30% is steep vs owning your traffic.
- MoR tax handling is a feature, not free money — baked into the model.
Hotmart
- Take-rate + withdrawal fees — model the full stack.
- Currency pair rules change the fee.
FAQ
How much is Gumroad vs Hotmart?
Gumroad entry plan starts around $0/mo (best available monthly or annual-equivalent); Hotmart around $0/mo. Platform transaction fees often dominate — use the calculator on the courses hub.
Does Gumroad or Hotmart have a free plan?
Gumroad: yes — forever-free / $0 SaaS available. Hotmart: yes — forever-free / $0 SaaS available. Trials: Gumroad Not listed days · Hotmart Not listed days.
Do platform transaction fees matter more than the subscription?
Often yes. A $39/mo Starter with 7.5% platform fees on $100k/year of course sales costs far more in fees than software. We show published fee text when vendors list it; otherwise Not listed.