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Hotmart pricing

No monthly fee — ~9.9% + fixed license fee per approved sale (USD)

Plans

Plan Monthly Annual /mo Annual total Seats Notes
Pay per sale $0 $0 — n/a Marketing page: no monthly fee. Exact % from Hotmart Help Center fee article.

Free plan & trial

Forever freeYes
TrialNot listed
NotesNo monthly/annual platform fee — pay on approved sales only.
Sourcehttps://hotmart.com/en/pricing · checked 2026-10-29

Platform fees

Platform transaction feesUSD general transactions (> $15): 9.9% + $1.00 USD. Microtransactions (≤ $15 USD): 9.9% + $0.10 USD. BRL and other currencies differ (see help article).
ProcessorHotmart Payment System
NotesVerified from official help article 2026-10-29; marketing pricing page does not print the %. Withdrawal fees separate.
Sourcehttps://suportehotmart.zendesk.com/hc/en-us/articles/208298448-What-are-the-fees-charged-by-Hotmart · checked 2026-10-29

Gotchas

  • Take-rate + withdrawal fees — model the full stack.
  • Currency pair rules change the fee.

Best for: global course sellersaffiliate-heavy launchesLATAM/EU creators

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FAQ

How much does Hotmart cost?

Pay per sale is $0/mo or $0/mo billed annually (when listed). Full plan table on this page; last checked 2026-10-29.

Does Hotmart have a free plan?

Yes. No monthly/annual platform fee — pay on approved sales only.

What are Hotmart platform fees?

Platform transaction fees: USD general transactions (> $15): 9.9% + $1.00 USD. Microtransactions (≤ $15 USD): 9.9% + $0.10 USD. BRL and other currencies differ (see help article).. Processor: Hotmart Payment System. Verified from official help article 2026-10-29; marketing pricing page does not print the %. Withdrawal fees separate.