Hotmart pricing
No monthly fee — ~9.9% + fixed license fee per approved sale (USD)
Plans
| Plan | Monthly | Annual /mo | Annual total | Seats | Notes |
|---|---|---|---|---|---|
| Pay per sale | $0 | $0 | — | n/a | Marketing page: no monthly fee. Exact % from Hotmart Help Center fee article. |
Free plan & trial
| Forever free | Yes |
| Trial | Not listed |
| Notes | No monthly/annual platform fee — pay on approved sales only. |
| Source | https://hotmart.com/en/pricing · checked 2026-10-29 |
Platform fees
| Platform transaction fees | USD general transactions (> $15): 9.9% + $1.00 USD. Microtransactions (≤ $15 USD): 9.9% + $0.10 USD. BRL and other currencies differ (see help article). |
| Processor | Hotmart Payment System |
| Notes | Verified from official help article 2026-10-29; marketing pricing page does not print the %. Withdrawal fees separate. |
| Source | https://suportehotmart.zendesk.com/hc/en-us/articles/208298448-What-are-the-fees-charged-by-Hotmart · checked 2026-10-29 |
Gotchas
- Take-rate + withdrawal fees — model the full stack.
- Currency pair rules change the fee.
Best for: global course sellersaffiliate-heavy launchesLATAM/EU creators
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FAQ
How much does Hotmart cost?
Pay per sale is $0/mo or $0/mo billed annually (when listed). Full plan table on this page; last checked 2026-10-29.
Does Hotmart have a free plan?
Yes. No monthly/annual platform fee — pay on approved sales only.
What are Hotmart platform fees?
Platform transaction fees: USD general transactions (> $15): 9.9% + $1.00 USD. Microtransactions (≤ $15 USD): 9.9% + $0.10 USD. BRL and other currencies differ (see help article).. Processor: Hotmart Payment System. Verified from official help article 2026-10-29; marketing pricing page does not print the %. Withdrawal fees separate.