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Mailchimp cost for 25,000 subscribers

$270/mo on Essentials. Ranked #14 of 20 tools at this list size on verified public prices. Plan tracked: Essentials.

At 25,000 contacts. $270/mo on Essentials. Essentials regular (Then starts at) from mailchimp.com/pricing/marketing calculator USD 2026-10-28 for ≤50k; at 100k Essentials limit exceeded so Standard regular $800 used. 12-month 50% promo ignored. Evidence: data/evidence/_verify-mailchimp.json, mailchimp-100000-*.png.

Free plan at this size

Free contacts250
Sends / mo500
Covers 25,000?No
Automationsfalse

Free: 250 contacts, 500 sends/mo, 250/day. Sending paused if contact limit exceeded. Essentials from ~$13/mo (500 contacts); Standard from ~$20/mo.

Source: vendor · checked 2026-10-28

Full Mailchimp ladder (monthly)

SubscribersMonthly
500 $13
1k $26.50
2.5k $45
5k $75 Cost page →
10k $110 Cost page →
25k $270 This size
50k $385
100k $800
Sources

Prices change. Always confirm on the vendor page. See affiliate disclosure.

Mailchimp — 25,000 FAQ

How much does Mailchimp cost for 25,000 subscribers?

On the Essentials plan, Mailchimp is about $270/mo at 25,000 contacts (monthly billing). Confirm on the official pricing page before buying.

Does Mailchimp's free plan cover 25,000 subscribers?

No — free contacts are listed as 250. At 25,000 you are on a paid ladder (Essentials).

Where does ListCost get the Mailchimp 25,000 price?

From the public vendor pricing page (https://mailchimp.com/pricing/marketing/), with last_checked dates on the tool page sources. We never invent slider stops. See /methodology.