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Klaviyo vs Constant Contact

Free-plan headroom and true monthly cost as the list grows. Paid columns use Email vs Lite. At 10k: Klaviyo $150 · Constant Contact $120.

Free plans

FeatureKlaviyoConstant Contact
Free availableYesNo
Contacts250—
Sends / mo500—
Automations on freetrue—
Remove brandingNoNo

Monthly cost by list size

Subscribers Klaviyo Constant Contact Cheaper
500 $20 $12 Constant Contact
1k $30 $30 Tie
2.5k $60 $50 Constant Contact
5k $100 $80 Constant Contact
10k $150 $120 Constant Contact
25k $400 $280 Constant Contact
50k $720 $430 Constant Contact
100k $1380 Custom —
Klaviyo gotchas.
  • Active-profile billing can spike cost
  • Best fit is Shopify/ecommerce, not creators
Constant Contact gotchas.
  • No free forever
  • Often pricier than MailerLite at mid list sizes

Klaviyo vs Constant Contact FAQ

Which is cheaper at 10,000 subscribers — Klaviyo or Constant Contact?

On the plans we track (Email vs Lite), the cheaper verified bill at 10k is Constant Contact ($120 vs $150). Unknown cells stay blank.

Which has the better free plan — Klaviyo or Constant Contact?

Klaviyo: free contacts 250. Constant Contact: no free forever plan.

How much do Klaviyo and Constant Contact cost at 1,000 and 5,000 subscribers?

Monthly billing on the plans we track: at 1,000 — Klaviyo $30, Constant Contact $30; at 5,000 — Klaviyo $100, Constant Contact $80. $0 means the free plan still covers that size; “—” means we have not verified a price.

Should I switch from Klaviyo to Constant Contact?

Use free-plan headroom and the cost table on this page — not feature star ratings. Read gotchas on each tool page and confirm live vendor pricing before migrating.