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Ahrefs pricing

Backlink-data leader: $129/mo Lite with 1 user, 750 tracked keywords and 5 unverified projects; extra users $40–$80/mo each.

What real teams pay

SetupPlanAnnual billing /moMonthly billingHow it adds up
Blogger · 1 site · 100 keywords weekly · 1 user Lite $108 $129 $108/mo · project limit is for unverified sites — verified sites you own are unlimited
Small business · 5 sites · 500 keywords daily · 2 users Lite $148 $169 $108/mo + 1 extra user × $40 · rank update frequency not stated on the pricing page; project limit is for unverified sites — verified sites you own are unlimited
Agency · 10 sites · 1,500 keywords daily · 3 users Standard $328 $369 $208/mo + 2 extra users × $60 · rank update frequency not stated on the pricing page; project limit is for unverified sites — verified sites you own are unlimited

Plans

PlanMonthlyAnnual /moAnnual totalIncludesNotes
Ahrefs Free $0 $0 — unlimited projects · no rank tracking listed · update frequency Not listed · users Not listed Free limited access to Site Explorer & Site Audit for your own verified sites.
Starter $29 Not listed — unlimited projects · no rank tracking listed · update frequency Not listed · users Not listed
annual price Not listed
$29/mo · keyword research and competitor lookups; rank tracking not listed for Starter.
Lite $129 $108 $1290 5 projects · 750 tracked keywords · update frequency Not listed · 1 user · +$40/user/mo (max 3)
project limit is for unverified sites — verified sites you own are unlimited
1 user included (+2 at $40/mo each) · 5 non-verified projects · 750 tracked keywords · 1,000 credits per user. Annual $1,290/yr.
Standard $249 $208 $2490 20 projects · 2,000 tracked keywords · update frequency Not listed · 1 user · +$60/user/mo (max 6)
project limit is for unverified sites — verified sites you own are unlimited
1 user included (+5 at $60/mo each) · 20 non-verified projects · 2,000 tracked keywords · unlimited credits. Annual $2,490/yr.
Advanced $449 $374 $4490 50 projects · 5,000 tracked keywords · update frequency Not listed · 1 user · +$80/user/mo (max 11)
project limit is for unverified sites — verified sites you own are unlimited
1 user included (+10 at $80/mo each) · 50 non-verified projects · 5,000 tracked keywords. Annual $4,490/yr.
Enterprise Annual only $1499 — 100 projects · tracked keywords Not listed · update frequency Not listed · 3 users · +$100/user/mo $1,499/mo, annual commitment required · from 3 users, extra users $100/mo · 100 non-verified projects · talk to sales.

Free plan, trial & add-ons

Forever freeYes
TrialNot listed
Free / trial notesAhrefs Free gives website owners limited free access to Site Explorer & Site Audit. Ahrefs says “We never run discounts” — no free trial is offered.
Add-ons & extrasContent Kit from $99/mo; Report Builder $99/mo; Project Boost Pro $20/mo per project; Project Boost Max $200/mo per project; Traffic reports $99/mo; Brand Radar AI from $199/mo; custom prompt packages $50–$250/mo. Pay-as-you-go credits and extra users are charged automatically.
Pricing unitPer account (1 user) + paid seats
Sourcehttps://ahrefs.com/pricing · checked 2026-11-01

Gotchas

  • Each plan includes only 1 user; extra seats cost $40 (Lite), $60 (Standard) or $80 (Advanced) a month and are capped at 2, 5 and 10.
  • Lite gives 1,000 credits per user per month — Standard and up are unlimited.
  • Project limits apply to unverified sites; verified sites you own are unlimited.
  • The pricing page does not state the rank-tracking update frequency.

Shortlisted in: Cheapest SEO toolsSEO tools for agenciesSEO tools for small businessrank tracking toolsSEO tools for bloggersFree SEO tools and free trials

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FAQ

How much does Ahrefs cost in 2026?

The cheapest paid plan is Starter: $29/mo billed monthly, annual Not listed. Checked on the official pricing page 2026-11-01.

What would a real team pay for Ahrefs?

Blogger · 1 site · 100 keywords weekly · 1 user: $108/mo (Lite). Small business · 5 sites · 500 keywords daily · 2 users: $148/mo (Lite). Agency · 10 sites · 1,500 keywords daily · 3 users: $328/mo (Standard).

Does Ahrefs have a free plan or trial?

Ahrefs Free gives website owners limited free access to Site Explorer & Site Audit. Ahrefs says “We never run discounts” — no free trial is offered.

What limits or extra costs should I watch for on Ahrefs?

Each plan includes only 1 user; extra seats cost $40 (Lite), $60 (Standard) or $80 (Advanced) a month and are capped at 2, 5 and 10. Content Kit from $99/mo; Report Builder $99/mo; Project Boost Pro $20/mo per project; Project Boost Max $200/mo per project; Traffic reports $99/mo; Brand Radar AI from $199/mo; custom prompt packages $50–$250/mo. Pay-as-you-go credits and extra users are charged automatically.