Semrush pricing
The biggest all-in-one SEO suite — $139.95/mo for 5 sites and 500 daily-tracked keywords, with extra users from $45/mo.
What real teams pay
| Setup | Plan | Annual billing /mo | Monthly billing | How it adds up |
|---|---|---|---|---|
| Blogger · 1 site · 100 keywords weekly · 1 user | SEO | $117.33 | $139.95 | $117.33/mo |
| Small business · 5 sites · 500 keywords daily · 2 users | SEO | $162.33 | $184.95 | $117.33/mo + 1 extra user × $45 (from) · assumes 1 login included — the page does not state included users |
| Agency · 10 sites · 1,500 keywords daily · 3 users | Pro+ (SEO + AI Search) | $338.17 | $389 | $248.17/mo + 2 extra users × $45 (from) · assumes 1 login included — the page does not state included users |
Plans
| Plan | Monthly | Annual /mo | Annual total | Includes | Notes |
|---|---|---|---|---|---|
| Free | $0 | $0 | — | 1 project · no rank tracking listed · update frequency Not listed · users Not listed | 1 demo project · 10 reports per day · no Position Tracking listed. |
| SEO | $139.95 | $117.33 | — | 5 projects · 500 tracked keywords · daily updates · users Not listed · extra from $45/mo | 5 websites to monitor · 500 keywords tracked daily · Position Tracking, Site Audit. Annual $117.33/mo (“instead of $139”). |
| Starter (SEO + AI Search) | $199 | $165.17 | — | 5 projects · 500 tracked keywords · daily updates · users Not listed · extra from $45/mo | 5 websites · 500 keywords daily · adds AI Visibility (50 prompts daily) and MCP access. |
| Pro+ (SEO + AI Search) | $299 | $248.17 | — | 15 projects · 1,500 tracked keywords · daily updates · users Not listed · extra from $45/mo | 15 websites · 1,500 keywords daily · historical data, content optimization, multi-location tracking. |
| Advanced | Custom | Custom | — | 40 projects · 5,000 tracked keywords · update frequency Not listed · users Not listed | Custom — request demo. 40+ websites, 5,000+ keywords daily, team users, API. |
Free plan, trial & add-ons
| Forever free | Yes |
| Trial | 7 days |
| Free / trial notes | Free plan: $0 — 1 demo project and 10 reports per day across the core tools, no credit card. Paid plans: 7-day free trial. |
| Add-ons & extras | Additional users starting at $45/mo; Lead Generation $90/mo; Base Report $10/mo; Pro Report $20/mo. Enterprise: custom pricing. |
| Pricing unit | Per account + paid extra users |
| Source | https://www.semrush.com/prices/ · checked 2026-11-01 |
Gotchas
- The pricing page does not say how many logins a plan includes — extra users are an add-on “starting at $45/mo”, so teams pay per head.
- SEO and Starter have the same 5-site / 500-keyword limits; Starter’s extra $59/mo buys AI Visibility, not more tracking.
- Annual billing saves up to 17% ($117.33/mo instead of $139.95 on SEO).
Shortlisted in: Cheapest SEO toolsSEO tools for agenciesSEO tools for small businessrank tracking toolsSEO tools for bloggersFree SEO tools and free trials
Compare
- Semrush vs Ahrefs — Ahrefs from $108/mo
- Semrush vs Moz Pro — Moz Pro from $79/mo
- Semrush vs SE Ranking — SE Ranking from $103.20/mo
- Semrush vs Ubersuggest — Ubersuggest from $16/mo
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FAQ
How much does Semrush cost in 2026?
The cheapest paid plan is SEO: $139.95/mo billed monthly, $117.33/mo billed annually. Checked on the official pricing page 2026-11-01.
What would a real team pay for Semrush?
Blogger · 1 site · 100 keywords weekly · 1 user: $117.33/mo (SEO). Small business · 5 sites · 500 keywords daily · 2 users: $162.33/mo (SEO). Agency · 10 sites · 1,500 keywords daily · 3 users: $338.17/mo (Pro+ (SEO + AI Search)).
Does Semrush have a free plan or trial?
Free plan: $0 — 1 demo project and 10 reports per day across the core tools, no credit card. Paid plans: 7-day free trial.
What limits or extra costs should I watch for on Semrush?
The pricing page does not say how many logins a plan includes — extra users are an add-on “starting at $45/mo”, so teams pay per head. Additional users starting at $45/mo; Lead Generation $90/mo; Base Report $10/mo; Pro Report $20/mo. Enterprise: custom pricing.