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Semrush pricing

The biggest all-in-one SEO suite — $139.95/mo for 5 sites and 500 daily-tracked keywords, with extra users from $45/mo.

What real teams pay

SetupPlanAnnual billing /moMonthly billingHow it adds up
Blogger · 1 site · 100 keywords weekly · 1 user SEO $117.33 $139.95 $117.33/mo
Small business · 5 sites · 500 keywords daily · 2 users SEO $162.33 $184.95 $117.33/mo + 1 extra user × $45 (from) · assumes 1 login included — the page does not state included users
Agency · 10 sites · 1,500 keywords daily · 3 users Pro+ (SEO + AI Search) $338.17 $389 $248.17/mo + 2 extra users × $45 (from) · assumes 1 login included — the page does not state included users

Plans

PlanMonthlyAnnual /moAnnual totalIncludesNotes
Free $0 $0 — 1 project · no rank tracking listed · update frequency Not listed · users Not listed 1 demo project · 10 reports per day · no Position Tracking listed.
SEO $139.95 $117.33 — 5 projects · 500 tracked keywords · daily updates · users Not listed · extra from $45/mo 5 websites to monitor · 500 keywords tracked daily · Position Tracking, Site Audit. Annual $117.33/mo (“instead of $139”).
Starter (SEO + AI Search) $199 $165.17 — 5 projects · 500 tracked keywords · daily updates · users Not listed · extra from $45/mo 5 websites · 500 keywords daily · adds AI Visibility (50 prompts daily) and MCP access.
Pro+ (SEO + AI Search) $299 $248.17 — 15 projects · 1,500 tracked keywords · daily updates · users Not listed · extra from $45/mo 15 websites · 1,500 keywords daily · historical data, content optimization, multi-location tracking.
Advanced Custom Custom — 40 projects · 5,000 tracked keywords · update frequency Not listed · users Not listed Custom — request demo. 40+ websites, 5,000+ keywords daily, team users, API.

Free plan, trial & add-ons

Forever freeYes
Trial7 days
Free / trial notesFree plan: $0 — 1 demo project and 10 reports per day across the core tools, no credit card. Paid plans: 7-day free trial.
Add-ons & extrasAdditional users starting at $45/mo; Lead Generation $90/mo; Base Report $10/mo; Pro Report $20/mo. Enterprise: custom pricing.
Pricing unitPer account + paid extra users
Sourcehttps://www.semrush.com/prices/ · checked 2026-11-01

Gotchas

  • The pricing page does not say how many logins a plan includes — extra users are an add-on “starting at $45/mo”, so teams pay per head.
  • SEO and Starter have the same 5-site / 500-keyword limits; Starter’s extra $59/mo buys AI Visibility, not more tracking.
  • Annual billing saves up to 17% ($117.33/mo instead of $139.95 on SEO).

Shortlisted in: Cheapest SEO toolsSEO tools for agenciesSEO tools for small businessrank tracking toolsSEO tools for bloggersFree SEO tools and free trials

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FAQ

How much does Semrush cost in 2026?

The cheapest paid plan is SEO: $139.95/mo billed monthly, $117.33/mo billed annually. Checked on the official pricing page 2026-11-01.

What would a real team pay for Semrush?

Blogger · 1 site · 100 keywords weekly · 1 user: $117.33/mo (SEO). Small business · 5 sites · 500 keywords daily · 2 users: $162.33/mo (SEO). Agency · 10 sites · 1,500 keywords daily · 3 users: $338.17/mo (Pro+ (SEO + AI Search)).

Does Semrush have a free plan or trial?

Free plan: $0 — 1 demo project and 10 reports per day across the core tools, no credit card. Paid plans: 7-day free trial.

What limits or extra costs should I watch for on Semrush?

The pricing page does not say how many logins a plan includes — extra users are an add-on “starting at $45/mo”, so teams pay per head. Additional users starting at $45/mo; Lead Generation $90/mo; Base Report $10/mo; Pro Report $20/mo. Enterprise: custom pricing.