Best Semrush alternatives
Semrush for a small business · 5 sites · 500 keywords daily · 2 users: $162.33/mo on SEO. 6 of the alternatives below cost less for the same setup.
| Alternative | From | Small business /mo | Agency /mo | Free? | Why people switch to it | Visit |
|---|---|---|---|---|---|---|
 Ubersuggest | $16/mo | $27.17 | $54.75 | No | Neil Patel’s budget tool: $29/mo, $16/mo billed yearly, or a one-time lifetime deal from $290 | Visit |
 Ranktracker | $31.20/mo | $31.20 | $119.20 | No | Rank-tracking-first suite with unlimited users and projects: 500 keywords daily for $39/mo | Visit |
 Raven Tools | $39/mo | $79 | Not listed | No | Agency reporting suite: 20 domains and 4 users for $79/mo prepaid yearly; monthly prices not shown | Visit |
 Serpstat | $50/mo | $100 | $100 | No | Unlimited projects from $129/mo Team with 3 users; the $50/mo Individual plan is annual-only | Visit |
 Moz Pro | $79/mo | $143 | $239 | No | The Domain Authority company: $99/mo Standard with 3 tracked sites and 300 tracked keywords, $79/mo billed yearly | Visit |
 Ahrefs | $108/mo | $148 | $328 | Yes | Backlink-data leader: $129/mo Lite with 1 user, 750 tracked keywords and 5 unverified projects; extra users $40–$80/mo each | Visit |
 SE Ranking | $103.20/mo | $223.20 | $223.20 | No | All-in-one at a lower sticker: 2,000 keywords tracked daily and 10 projects for $129/mo, 20% off annually | Visit |
 Mangools | $37.70/mo | Not listed | Not listed | Yes | Beginner-friendly KWFinder bundle: $61/mo Basic, $37.70/mo billed yearly, unlimited tracked domains | Visit |
 SEO PowerSuite | $29.10/mo | Not listed | Not listed | Yes | Desktop SEO software with unlimited projects and keywords: $349/yr Professional, free version available | Visit |
 SpyFu | $29/mo | Not listed | Not listed | No | Competitor & PPC research with 10 years of history; Pro + AI is $119/mo ($59 first month), $89/mo billed annually | Visit |
FAQ
What is the cheapest Semrush alternative?
For a small business · 5 sites · 500 keywords daily · 2 users on annual billing: Ubersuggest $27.17/mo (Business), Ranktracker $31.20/mo (Launch), Raven Tools $79/mo (Start). Semrush costs $162.33/mo for the same shape.
Why do teams leave Semrush?
Usually per-user fees, project or keyword caps, or price. Gotchas we found on its pricing page: The pricing page does not say how many logins a plan includes — extra users are an add-on “starting at $45/mo”, so teams pay per head. SEO and Starter have the same 5-site / 500-keyword limits; Starter’s extra $59/mo buys AI Visibility, not more tracking.
Will ListCost estimate hidden prices?
No. Every cell comes from the official pricing page captured on the verification date; anything unpublished is shown as Not listed.