Buffer pricing
Per-channel scheduler with a real free plan and unlimited team members on Team.
What real teams pay
| Team shape | Plan | Annual billing /mo | Monthly billing | How it adds up |
|---|---|---|---|---|
| Solo creator · 3 channels · 1 user | Free | $0 | $0 | 3 channels × $0 |
| Small business · 8 channels · 3 users | Team | $80 | $96 | 8 channels × $10 |
| Agency · 5 clients · 30 channels · 4 users | Team | $300 | $360 | 30 channels × $10 |
Plans
| Plan | Monthly | Annual /mo | Annual total | Includes | Notes |
|---|---|---|---|---|---|
| Free | $0 | $0 | — | per channel · 3 profiles · 1 user | Up to 3 channels · 10 scheduled posts per channel · 1 user. |
| Essentials | $6 | $5 | — | per channel · 1 user | Per channel: $6 monthly or $5/mo billed yearly ($60/channel/yr). 1 user account. |
| Team | $12 | $10 | — | per channel · unlimited users | Per channel: $12 monthly or $10/mo billed yearly ($120/channel/yr). Unlimited team members, approvals, access levels. |
Free plan, trial & add-ons
| Forever free | Yes |
| Trial | 14 days |
| Free / trial notes | Free forever: up to 3 channels, 10 scheduled posts per channel, 1 user, 100 ideas. |
| Add-ons & extras | No add-ons on the pricing page; cost scales with every connected channel. |
| Pricing unit | Pricing unit = connected channel. Users are free on Team. |
| Source | https://buffer.com/pricing · checked 2026-10-29 |
Gotchas
- Every connected channel is billed — 10 channels on Team is $100/mo (yearly) before tax.
- Essentials is 1 user only; approvals and extra people require Team.
- Volume discounts for large channel counts are not printed on the plan cards.
Shortlisted in: Cheapest social media schedulersfree social media schedulerssocial schedulers for teamsschedulers for solo creatorsInstagram & TikTok schedulers
Compare
- Buffer vs Hootsuite — per user (seat)
- Buffer vs Later — bundle (social sets + users)
- Buffer vs Metricool — brand brackets
- Publer vs Buffer — per social account (+ members)
- SocialBee vs Buffer — bundle (profiles + users)
FAQ
How much does Buffer cost in 2026?
The cheapest paid plan is Essentials: $6 monthly, $5/mo billed annually (channel). Checked on the official pricing page 2026-10-29.
What would a real team pay for Buffer?
Solo creator · 3 channels · 1 user: $0/mo (Free). Small business · 8 channels · 3 users: $80/mo (Team). Agency · 5 clients · 30 channels · 4 users: $300/mo (Team).
Does Buffer have a free plan or trial?
Yes. Free forever: up to 3 channels, 10 scheduled posts per channel, 1 user, 100 ideas.
What extra costs should I watch for on Buffer?
No add-ons on the pricing page; cost scales with every connected channel.