Best social media tools for agencies
Multi-client workspaces, approvals and white-label — costed for 5 clients, 30 channels, 4 users. Workspace/brand-friendly pricing units scale better than per-seat suites.
| # | Tool | Bill /mo | Plan | From | Free? | Why on this list | Visit |
|---|---|---|---|---|---|---|---|
| 1 |  Metricool | $53 | Advanced (15 brands) | $20 | Yes | Analytics-first scheduler priced by brand brackets, with a usable free plan | Visit |
| 2 |  Later | $79 | Growth | $18.75 | No | Visual Instagram/TikTok planner priced by “social sets” (one profile per network) | Visit |
| 3 |  SocialPilot | $105 | Premium | $25.50 | No | Budget agency suite with white-label reports and cheap add-on accounts | Visit |
| 4 |  Sendible | $169 | Premium | $30 | No | Agency-friendly scheduler with unlimited users on every plan | Visit |
| 5 |  Planable | $245 | Pro | $33/workspace | Yes | Approval-first collaboration tool priced per workspace with unlimited users | Visit |
| 6 |  Hootsuite | $796 | Professional | $99/user | No | Enterprise-grade per-user suite with listening, inbox, and governance | Visit |
| 7 |  Agorapulse | Not listed | Advanced: max 10 profiles (extra price Not listed) | $79/user | Yes | Inbox-heavy per-user suite with ROI reporting | Visit |
FAQ
What is the best social media tools for agencies?
Ranked for 30 channels, 4 users, 5 brands, annual billing: Metricool $53/mo, Later $79/mo, SocialPilot $105/mo, Sendible $169/mo. Workspace/brand-friendly pricing units scale better than per-seat suites.
Is the cheapest scheduler always the best pick?
No. Check post caps, network coverage (some free plans exclude X or LinkedIn), approvals and analytics depth on each tool page before you switch.
How were these prices checked?
Official pricing pages captured with Playwright on 2026-10-29. Anything unpublished stays Not listed.